High Summer Fashion Trends

This season's trends feature statement styles as seen on the catwalk.

 

SHOP WOMEN'S NEW ARRIVALS

 

KEY FASHION TRENDS FOR HIGH SUMMER

image of models wearing spice route

DESERT SPIRIT

Spice up your summer wardrobe with the SS17 trend of the moment. Think burnt hues, neutral tones and warm shades of brown and sunset yellow, this season, we look to the desert for colour inspiration. Floor skimming maxi skirts are paired with rich textured tops while statement dresses appear in batik inspired hand-painted prints. Hot off the catwalks of Etro, Chloe and many more, this 70s glamour inspired style is perfect for portraying an effortless endless summer look.

 

SHOP THE SPICE ROUTE TREND

 

 

 

image of model wearing hot tropics trend

HOT TROPICS

Inspired by the exotic vibrancy of Rio Janerio, Hot Tropics is a trend quite simply made for the sunnier season ahead. Spotted on the runways of Tibi, Tory Burch and Peter Pilotto, it’s clear this SS17 trend is going to be a holiday wardrobe favourite. Vibrant blooms sit on a tropical colour palette setting the tone for this joyful, South American inspired style. All-over prints add impact to high summer dresses whilst crochet trims and ruffle detailing add a soft touch of femininity to wearable separates.

 

SHOP HOT TROPICS TREND

 

 

image of models wearing cold shoulder trend

SHOULDER ON

Show some skin this summer with the coveted 80s cold-shoulder trend. We’ve watched it dominate season after season and, now, it seems shoulder-baring style is here to reign on for summer 2017. Feminine, flattering and so fashionable, off the shoulder style is perfect for the sunnier season ahead. Think bright Bardot tops paired with denim and soft, summery off-shoulder styles perfect for a trip abroad. This summer it’s all about an elegant, peek-a-boo-detail perfect for when the weather gets warmer.

SHOP BARDOT TREND

 

 

 

image of models wearing the scarlet bloom trend

THE NEW BLOOM

We’ve watched them take root on the most important catwalks year after year and spring/summer 2017 was no exception. Florals have officially bloomed, and, just in time for our new season wardrobe refresh. However, this SS17 we see a bold colour palette of red and monochrome renew our summer favourite. From poppy print dresses and skirts to monochrome stripes and colour block separates, this must-have look is perfect for summer occasions.

 

SHOP SCARLET BLOOM TREND

 

image of models frills trend

RUFFLES & FRILLS

Feminine, fashionable and, most importantly, fabulous – ruffles and frills have made their way to the top of our wardrobe wishlist for summer 2017. Showcased on the runways of Mulberry, Prabal Gurung and many more, this season looks set to embrace a more playful style of dressing. Say goodbye to structured silhouettes and clean line staple pieces - this SS17 we’re making way for waves.

 

SHOP FRILLS TREND